by Rachael Garrett
“The worst is not as bad as it seems.” Wendy Ricchi, Owner, Zou Zou Boutique (zouzouboutique.com).
I had the privilege of interviewing Wendy Ricchi at her Downtown Orlando location. With three children and a husband, her words of inspiration warmed my heart as she explained her entrepreneurial journey, which has been her passion since she was five years old.
In support of her passion, her grandparents allowed her to sell items from their store that seemed “unsellable”. Can you imagine a cute blonde six-year-old girl owning her own store? What a sight to see, right? Her creativity as a child expanded her desire to be involved in different roles such as merchandising and entrepreneurship.
Mall of Millenia hadn’t yet been established, and she wanted to create a store that offered a great customer experience and new fashionable clothing, so Zou Zou Boutique was born. “There was a need for fashion at the time,” she said.
She allows her competition and clients (which she calls her boss) to continually motivate her to push boundaries and take more risks, including opening a new location in Dr. Phillips in 2009 to supplement her Thornton Park location. Her boutiques’ success continues today thanks to her tenacity, which leaves no room for negativity or self-doubt.
With an enthusiastic and down-to-earth attitude, Wendy inspires others to pursue their dreams and go after what they believe in. She proves that faith is driven through action. “In order for people to take you serious, you must take yourself serious…take risks, and start your business.”
Fashion is all about taking risks and pushing the boundaries, so why not believe in yourself by recreating and re-inventing something fresh?
All images courtesy of zouzouboutique.com. Used with Ricchi’s permission.
About the Author:
Rachael Garrett is a Full Sail University graduate with a Masters of Science Degree in Entertainment Business. With a Bachelors degree in Music Performance, concentration in piano, she desired to expand her passion for the arts in event coordination with live performance and creative writing through spoken word. Her professional experience as the production manager for Full Sail University’s first Rage on the Runway Fashion Show, creative director for J’adore Fashion Show in 2011, and a stage manager for The Marked Summit concert in 2013 has opened more opportunity to maintain a healthy brand in the entertainment industry.
Love this article and want more? Enter your email address and get DOFW articles and updates right in your inbox (no spam, we promise).
[wp_connect_comments href=”” width=”600″ num_posts=”6″ colorscheme=”light” /]